With amber color, unique flavor and distinct aroma, thyme honey is considered to be top because of its excellent quality. The higher the percentage of thyrogrones in honey, the greater its value and its beneficial properties. The unique characteristics and nutritional value of thyme honey make it a medical and nutritional treasure known to mankind for centuries.
The packaging design was developed around two conceptual axes.
1) The hexagonal three-dimensional formation on the front and back of the pack symbolizes the primordial skill of the bee which, with astonishing geometric precision is capable of building the hexagonal cells of the honeycomb in which it reproduces, stores pollen and honey, forming an integral part of its existence.
2) The beneficial properties of thyme honey have medical and therapeutic extensions and deliberately the packaging reveals these concepts. On one side of the packaging are illustrated with icons the 5 most important properties of honey as a therapeutic superfood
• Good heart function • Good brain function • Anti-cancer action • Thyme – Pharmaceutical herb • Antibacterial action